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The Zócalo of Esperanza, the municipal capital, concentrates the main buildings of the population in the center, a Kiosk, a meeting point for the population.
Esperanza's name comes from: Mixtlán, a word composed of "mixtli", cloud, and "tlan", place, abundance that means "Place of Mists". The name of Esperanza is in honor of the daughter of the founders. When she disappeared, among the most important buildings was the monument to Benito Juárez and the parish of Nuestra Señora de la Esperanza, from which the festivity of February 14 begins. patronal festival of Our Lady of Hope, May 15th celebration of San Isidro Labrador and December 12th celebration of the Virgin of Guadalupe.